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  1. phil
    April 23rd, 2014 at 2:04 pm

    McDonald’s vs. Chipotle: Customer wait times a factor

    01:50 PM ET · MCD

    • Janney Capital Markets delivers some common sense commentary on McDonald’s (MCD -0.2%) and its recent stumble in the U.S.
    • Analyst Mark Kalinowski notes the company’s vast number of menu items slows down service times and can lead to kitchen confusion and order mishaps.
    • At one time restaurant analysts chided Chipotle (CMG -1.9%) for its single pipeline approach to customer queues and simple menu, but the chain has bested most rivals in improving comparable-store sales over the last year.
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