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SunTrust Bullish On Zillow Inc At Lower Levels

Courtesy of Benzinga.

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In a "Quick Thoughts" piece out Wednesday morning, SunTrust's Robert Peck commented on Zillow Inc (NYSE: Z).

"We remain bullish on the LT opportunity of Zillow , but maintain our Neutral rating as we look to be more constructive at lower entry points and with more certainty around the Trullia merger."

Peck also walked though the top five takeaways:

  1. Monetization of Listing Inventory: Impact to monetization of listings by national deals.
  2. News Corp Acquisition of Move.com: The deal signifies News Corp's view of the opportunity in U.S. real estate.
  3. Zebra HoldCo Merger Progress: Management seemed optimistic that the deal would be approved.
  4. Pricing Strong, Conversion Improving, ROI Stable: Management noted continued high demand from agents across zip codes.
  5. Street Easy and Rentals: Company noted continued traction in its new cost per lead.

Shares of Zillow Inc were unchanged in the premarket.

Latest Ratings for Z

Date Firm Action From To
Sep 2014 Stephens & Co. Initiates Coverage on Overweight
Aug 2014 Barclays Maintains Overweight
Aug 2014 Canaccord Genuity Maintains Buy

View More Analyst Ratings for Z
View the Latest Analyst Ratings

Posted-In: Robert Peck SunTrustAnalyst Color News Analyst Ratings

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