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Blue Apron Goes Red

Courtesy of Zero Hedge

Having priced at the low-end ($10) of an almost unprecedented cut in IPO range, Blue Apron opened this morning at $10, traded up to $11 amid exuberance from Bob Pisani desperate to show how the great IPO market was back… but tumbled back to $10 by the close.

Worse still, having been defended twice, Blue Apron shares broke below the IPO price in the after-market, trading $9.95…

We wonder if Morgan Stanley will support this tomorrow…


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