By VW Staff. Originally published at ValueWalk.
Maria Bartiromo Delivers Highest-Rated Week of the Year in Total Viewers for the 6-9AM/ET Pre-Market Hours, Besting CNBC for Fourth Straight Week
Lou Dobbs Tonight Marks 64 Uninterrupted Weeks as Number One in Business News
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FOX Business Network (FBN) continued its winning streak over CNBC, topping the network in Business Day viewers for the 23rd consecutive week, according to Nielsen Media Research. As markets continued to hit record highs during the week of November 6th-November 10th, FBN’s Business Day coverage saw a 31 percent advantage over rival CNBC with 219,000 total viewers compared to CNBC’s 167,000.
Marking 64 consecutive weeks as the leader in business news, Lou Dobbs Tonight (7-8p/ET) once again delivered the number one rated program in business television with 386,000 total viewers. Along with Dobbs, FBN’s Varney & Co (9a-12p/ET), Countdown to the Closing Bell with Liz Claman (3-4p/ET), CAVUTO Coast to Coast (12-2p/ET), and The Intelligence Report with Trish Regan (2-3p/ET), were the top five rated programs last week.
Additionally, Mornings with Maria (6-9a/ET) anchored by Maria Bartiromo recorded its highest rated week of the year with 168,000 viewers, besting it’s CNBC competition during the influential pre-market hours for the fourth consecutive week. Countdown to the Closing Bell with Liz Claman’s coverage of the daily market close also posted its fourth consecutive weekly win over CNBC in total business viewers with 203,000 to their 176,000. For the 27th straight week, Risk & Reward (5-6p/ET) dominated its CNBC competition in total viewers with 177,000 while both Varney & Co. (9a-12p/ET) and Making Money (6-7p/ET) swept their CNBC competition in both total viewers and the A25-54 demo.
***Below is the data according to Nielsen Media Research
Week November 6th -November 10th, 2017
Business Day
FBN: 219,000 P2+, 25,000 A25-54
CNBC: 167,000 P2+; 31,000 A25-54
Ratings for the top five business programs:
Total Viewers: Lou Dobbs Tonight (386,000), Varney & Co (271,000), Countdown to the Closing Bell with Liz Claman (203,000), CAVUTO Coast to Coast (196,000), The Intelligence Report with Trish Regan (194,000)
The post FBN Tops CNBC In Business Day Viewers For The 23rd Consecutive Week appeared first on ValueWalk.
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