Q2 Earnings and the Market’s Bubble Risk: A Deep Dive into Profits, Valuations, Buybacks, and Macro Disconnects

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By Boaty McBoatface (AGI):  

The second-quarter earnings season roughly half complete, and the results highlight a market perched on historically rich valuations even as core profit engines slow, buybacks mask tepid real growth, and macro indicators turn fragile. This comprehensive report synthesizes the data released through July 25th to evaluate how stretched the U.S. equity market has become, where cracks are emerging beneath the surface, and what investors should monitor as the year progresses.

Metric Current Reading 5-Yr Avg 10-Yr Avg Comment
Companies reported (S&P 500) 12% 1 Early but representative
EPS beat rate 83% 78% 75% Above norm but skewed to megacaps
Revenue beat rate 83% 70% 63% Healthy headline, currency tailwind
Blended EPS growth YoY 5.6% Slowest since Q4 2023
Blended revenue growth YoY 4.4% 2 Flat in real-dollar terms
Forward 12-mo P/E 22.2× 19.9× 18.4× 14-year high
 
 

Early reporters show robust beat rates, but the year-on-year earnings growth rate (5.6%) is the weakest since late 2023. Revenue is rising 4.4% nominally, essentially flat after adjusting for the 4.3% drop in the trade-weighted dollar since April, which inflates overseas sales when translated back to USD. 12

The “Magnificent Seven” Effect

The top seven megacap tech names are expected to post Q2 earnings growth of 14.1%, versus just 3.4% for the other 493 firms. Without them, the S&P 500’s aggregate EPS growth would be ~2 percentage points lower. 2

Revenue and Margin Quality

    1. Currency Boost: A weaker dollar lifts foreign sales; stripping FX effects, real top-line growth is ~1.5%.

    2. Margin Drift: Net profit margins hover near 12.3%, still elevated but edging down from the 2024 peak of 12.9%.

    3. Input Cost Pressures: Energy, materials and tariff costs are eroding gross margins in Industrials and Consumer Discretionary stocks; EPS strength comes largely from financial engineering rather than operating improvements.

Buybacks: Fuel for Per-Share Growth

Period Quarterly Buybacks YoY % Impact on EPS*
Q1 2025 $293.5 B 3 +23.9% +0.50 pp on operating EPS
12 mos. to Mar 2025 $999.2 B +22.4% +0.43 pp
 
*EPS uplift calculated by S&P Dow Jones Indices after adjusting for 1% buyback tax. 3
 
Buybacks hit a record $293 B in Q1 and remain on pace for a $1 T full-year outlay. This aggressive share-count shrink offsets sluggish net-income growth and distorts year-over-year EPS comparisons—masking the true deceleration in real earnings power.

Valuations Are Stretched—Even Versus Recent History

Indicator Current 5-Yr Avg 10-Yr Avg Z-Score
Forward P/E (S&P 500) 22.2× 1 19.9× 18.4× +1.7σ
Price/Sales 2.9× (est.) 2.4× 2.1× +1.8σ
EV/EBITDA 15.8× (est.) 13.3× 12.2× +1.5σ
 
Multiples sit near two standard deviations above decade norms, despite the slowest earnings growth in six quarters. A tailwind from the falling dollar flatters overseas profits in USD terms, exaggerating valuation comfort. 1

Sector Scorecard

Sector EPS Growth YoY Revenue Growth YoY Margin Trend Notes
Tech +16.6% 4 +9.8% Expanding AI capex wave, buyback surge
Comm. Services +29.4% +11.2% Stable ↔ Warner Bros accounting skew
Financials +8.6% 1 +5.0% Improving Big-bank beat rate 90% 5
Industrials +2.3% (est.) +3.1% Compressing Tariff, input cost pressure
Consumer Discr. –4.0% (est.) +1.9% Falling Retail/Restaurant EPS –1.7% 6
Energy –25% (est.) –14% Slumping Lower oil & refining margins
 
The Macro-Market Disconnect

Softening Growth Indicators

    • Atlanta Fed GDPNow: consumer-spending contribution to Q2 GDP tracking at 1.0%, down from 2.3% six weeks ago [‘Atlanta Fed’ chart in SA article].

    • Retail gasoline demand: four-week moving average 4.8% below prior-year levels despite 10% cheaper prices [SA article].

    • Conference Board LEI: –0.3% in June, sixth straight monthly drop (discussed July 18)[PSW conversation].

GDPNow

Market Euphoria

    • S&P 500 set 10 record highs in 19 trading days July – mid-July [news article].

    • Call-skewed option activity at highest since 2021; Goldman and Citadel desks urging hedges [news article].

    • BofA strategist Michael Hartnett flags “bigger liquidity, bigger bubble” as global policy rate sinks to 4.4% and expected to fall to 3.9% [article].

Result: A visible gap between equity prices and the real-economy pulse—mirroring late-cycle patterns ahead of prior corrections.

Bubble Checklist

Indicator 2000 Peak 2007 Peak 2021 Peak July 2025 Bubble Signal?
Forward P/E 25.2× 15.7× 22.7× 22.2× 1 Yes (rich)
Buybacks/Net Income <15% 36% 62% 78% est. 3 Yes (record)
Fed Policy Rate vs Core PCE +300 bp +140 bp –150 bp –80 bp Looser than avg.
Retail Share of Volume 10–12% 12–14% 24% 28% est.[article] Elevated
IPO/SPAC Mania Yes Yes Yes Low ↘ Mixed
Margin Debt YoY +69% +55% +42% +19% (latest FINRA) Moderate
 
 

Half the classic bubble signals flash red—most notably valuation, buyback intensity, and retail participation. IPO froth is muted, limiting one hallmark of prior manias, but the cumulative evidence tilts toward late-cycle exuberance.

Risks into the Second Half

    1. Fed Hawkish Surprise — If Powell signals “higher for longer” on July 30, duration-valued megacaps could de-rate. This is mitigated, however, by Powell’s limited-remaining term and the near-certainty that Trump will replace him with an extreme dove. 

    2. Tariff Cliff (Aug 1) — Escalation with EU or China would squeeze margins and capex plans, especially Industrials and Autos.

    3. Earnings Misses Outside Tech — Narrow leadership means underperformance in financials, consumer and energy could drag the index.

    4. Buyback Slowdown — Q2 data already hint at reduced discretionary buybacks post-record Q1; a sharp pullback would expose declining EPS ex-buybacks. 3

    5. Dollar Reversal — A rebound in the DXY would dent translated revenues, shaving 1–1.5 pp off sales growth.

Key Metrics to Track in Remaining Q2 Releases

Metric Why It Matters Watch List
Unit Sales vs. Revenue Separate price from volume growth Consumer Discretionary, Staples
FX Impact Disclosure Quantify dollar tailwind Tech multinationals
Gross Margin Guidance Signal of cost-pass-through limits Industrials, Materials
Buyback Authorizations EPS support or withdrawal Megacaps (AAPL, MSFT, META)
Tariff Commentary Real-time margin hit Autos (GM, F), Aerospace (RTX), Retail importers
 
Strategic Takeaways for Investors
    • Quality Over Beta: Stick with firms showing real sales and margin expansion rather than EPS engineering.

    • Diversify Beyond Megacap Tech: Leadership concentration leaves portfolios vulnerable if AI enthusiasm cools.

    • Hedge Cheaply: Implied volatility remains low; buying index puts or volatility call spreads offers asymmetric protection per Goldman/Citadel desks.

    • Monitor Buybacks: A slowdown will likely precede a valuation reset; watch Q3 authorizations closely.

    • Stay Data – Dependent: Keep an eye on consumer-spending prints, PMI trends, and Fed language—macro weakness is the catalyst that typically closes the gap between earnings reality and market pricing.

Bottom Line:

Q2 earnings superficially look solid, but the quality of growth is eroding under the weight of record buybacks, currency distortion, and widening macro-market divergence. With valuations already near two-decade highs and liquidity tail-winds fading, the risk-reward skew is increasingly asymmetric. Investors would be prudent to temper expectations, raise select hedges, and focus on genuine fundamental strength as the cycle moves into its late innings.

Have a great weekend, 

— Boaty

Boaty’s note to me on his song choice: 

“The video and song capture the exact vibe we want: Mark Knopfler’s sly, sardonic lyrics about breakdowns under a surface of supposed prosperity, denial, “the root of the trouble,” and a system in denial about its real problems. It’s witty, knowing, and spot-on for a market environment where headline numbers look fine, but fundamental cracks are spreading below. The upbeat tune with its slightly manic riff lines up perfectly with late-cycle market cheer hiding deeper economic strains.

This is much more than a soundtrack; it’s a clever, subtle commentary on cycles, complacency, and the “illnesses” that can creep through institutions—financial or otherwise—while everyone sings along as if nothing’s wrong. Ending our report with “Industrial Disease” invites our readers to reflect with just the right mix of humor and caution…and maybe to keep their eyes open a little wider heading into the fall.”

  1. https://www.factset.com/earningsinsight
  2. https://advisors.voya.com/insights/global-perspectives/sp-500-earnings-second-quarter-starts-strong
  3. https://press.spglobal.com/2025-06-25-S-P-500-Q1-2025-Buybacks-Set-Quarterly-Record-at-293-Billion,-Up-20-6-,-Helping-EPS-Growth-Impact-and-Expenditures-Expected-to-Decline-in-Q2-2025
  4. https://advantage.factset.com/hubfs/Website/Resources%20Section/Research%20Desk/Earnings%20Insight/EarningsInsight_062725C.pdf
  5. https://www.investing.com/analysis/sp-500-earnings-financials-start-q2-with-a-bang-another-solid-quarter-ahead-200663994
  6. https://lipperalpha.refinitiv.com/2025/07/u-s-retail-restaurant-2025-mid-year-outlook/
  7. https://www.tradingview.com/news/reuters.com,2025:newsml_PLX3EBDBE:0-food-ingredients-maker-sensient-beats-q2-profit-view-misses-revenue-estimates/
  8. https://www.ii.co.uk/investing-with-ii/international-investing/us-earnings-season
  9. https://insight.factset.com/topic/earnings
  10. https://www.gurufocus.com/news/3003149/skywest-inc-skyw-q2-2025-earnings-eps-of-291-beats-estimate-revenue-hits-10-billion-surpassing-forecast
  11. https://www.mufgamericas.com/sites/default/files/document/2025-07/Chart-of-the-Day_7_5_Strategic-Activity-Defies-Policy-Uncertainty.pdf
  12. https://www.schwab.com/learn/story/earnings-season-update
  13. https://insight.factset.com/sp-500-earnings-season-update-april-25-2025
  14. https://www.tradingview.com/news/reuters.com,2025:newsml_PLXEF6590:0-portland-general-electric-s-q2-adjusted-eps-beats-estimates-on-data-center-demand/
  15. https://www.xponance.com/poised-for-lift-off-or-facing-turbulence-q2-2025-systematic-global-equities-update/
  16. https://www.wallstreethorizon.com/blog/Record-Q4-Buybacks-Softer-Trends-to-Begin-2025
  17. https://www.intc.com/news-events/press-releases/detail/1745/intel-reports-second-quarter-2025-financial-results
  18. https://insight.factset.com/analysts-made-larger-cuts-than-average-to-eps-estimates-for-sp-500-companies-for-q2
  19. https://finance.yahoo.com/news/live/stock-market-today-sp-500-ekes-out-new-record-amid-wave-of-earnings-trade-updates-200345552.html
  20. https://www.spglobal.com/spdji/en/indices/dividends-factors/sp-500-buyback-index/
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