Posts Tagged ‘CAKE’

Thrilling Thursday – Our Apple Trade of the Year Pays Off Early!

Go Apple!!! 

AAPL was our 2014 trade of the year, so we are thrilled with their Q1 earnings and expecting to see $600 on this run (I sent an Alert to our Members early this morning and you can see it on Twitter as well) detailing our strategy as well as discussing PSW's Rule #1 and it's practical implications.  In our first Webcast of the year, we picked AAPL as our top trade idea and again, on TV on March 6th, I was almost embarrassed to say AAPL was once again our trade of the year for BNN (it was last year's trade too).  

NDX WEEKLYThe fact was, there simply wasn't a more obvious way to make money tnan buying AAPL at just over $500.  When AAPL dipped to $480 in February, we PRESSED our long bets from January, rather than abandon them.  As I was saying, our 2013 trade of the year was also AAPL and I hate to seem like I don't have any other ideas but that options spread netted 550%, turning $2,800 into $15,400 in 2013 (the spread matured this year at 614% but we killed it early).  

Rolling that $15,400 into this year's trade has another 525% of upside potential (at AAPL $650), which would return $80,850 if AAPL is at $650 or better in Jan 2016.  So, starting with $2,400 in Jan 2013, we can parlay our bet to $78,450 in profits (3,268%) in just 36 months – not bad!

This stuff isn't hard folks, that was starting with just two contracts in 2013 and following our trade of the year.  In 2012, our trade of the year was BAC – which turned out to be the best-performing stock in the S&P that year.  In fact, on Jan 5th of 2012, I laid out my case for putting 100% of your portfolio into BAC and simply leaving it there for the year.  I was even crazy enough to go on TV on the 17th and say the same thing!   Lucky it worked out, really…

Of course, we don't only make picks once a year.  Just yesterday morning, in Member chat, Wobat said: "Did i miss the debrief on AAPL?
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Bearish Bets On Safeway Pay Off As Stock Tumbles After Earnings

 

Today’s tickers: SWY, CAKE & CSTR

SWY - Safeway, Inc. – Shares in the food and drug retailer are trading down sharply on Thursday, falling more than 18% to $23.14 during the first half of the session, after the company posted first-quarter revenue that missed analyst estimates. At least one trader who appears to have purchased front month put options on Safeway on Wednesday afternoon is benefitting from the double-digit percentage declines in the price of the underlying today. The largest increase in put open interest on SWY yesterday was the 4,566-lot jump in the number of open contracts at the May $26 strike. It looks like most of the $26 puts were purchased at a premium of $0.40 each. Traders long the contracts are benefitting from Safeway’s pain today, with premium on the $26 puts up more than six-fold at $2.55 apiece as of 11:55 a.m. in New York. Today, some options players appear to be nibbling at Safeway calls to position for the shares in Safeway to rebound somewhat in the near term. Traders picked up around 1,400 calls at the May $24 strike for an average premium of $0.94 apiece and may profit at expiration in the event that shares rally 7.8% over the current price of $23.14 to top the average breakeven point at $24.94.

CAKE - Cheesecake Factory, Inc. – Options traders who initiated bullish bets on Cheesecake Factory yesterday ahead of the restaurant operator’s first-quarter earnings release are enjoying sizable gains in the value of their positions today, with shares in the name up nearly 9.0% in the early going to touch an all-time high of $41.02. Trading traffic in the May $38 and $39 strike calls picked up speed yesterday just before 12:15 p.m. ET. It looks like one or more traders snapped up around 320 of the $38 strike calls at an average premium of $1.13 apiece, and roughly 400 of the $39 strike calls for an average premium of $0.77 each. The value of these contracts are up sharply,…
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Options Feeding Frenzy Ensues At The Cheesecake Factory

 

Today’s tickers: CAKE, LIZ & K

CAKE - Cheesecake Factory, Inc. – Traders are loading up on Cheesecake Factory call and put options today, perhaps ahead of the restaurant operator’s fourth-quarter earnings report next Tuesday. Shares in CAKE rose 1.6% to stand at $31.51 as of 12:55 p.m. in New York. March expiry calls garnered much of the attention from traders, with appetite for CAKE calls outpacing that of puts by around 1.4 to 1. The Mar. $34 strike calls are the most active as some 2,780 contracts changed hands against open interest of just 20 positions. It looks like the majority of the calls were purchased by one investor at a premium of $0.25 each. The strategist may profit at expiration in the event that Cheesecake Factory’s shares rally another 8.7% to surpass the effective breakeven point and new 52-week high of $34.25. The same investor may also be responsible for the purchase of call options at the Mar. $33 strike, where roughly 750 contracts traded for an average premium of $0.54 apiece. Time stamps for trades in the Mar. $33 and $34 strike calls exactly match those of transactions in the Mar. $29 strike puts. Nearly 950 of the $29 strike put options were purchased for an average premium of $0.55. The strategist snapping up both call and put options on the stock is prepared to see CAKE’s shares make big moves in either direction. The rise in demand for Cheesecake options has the overall reading of options implied volatility 31.5% on the day at 42.3% in early-afternoon trade.

LIZ - Liz Claiborne, Inc. – Shares in the owner of Juicy Couture, Kate Spade and other retail-based premium brands rallied to a fresh 52-week high of $10.38 today, extending year-to-date gains to 23.4%. A spate of…
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Demand For PepsiCo Options Bubbles Over As Shares Fizzle

Today’s tickers: PEP, CAKE, GNW & WAG

PEP - PepsiCo, Inc. – Options traders flocked to PepsiCo to initiate bearish stances on the global food, snack and beverage company today, with shares in the Purchase, NY-based Company sliding as much as 5.4% to a session low of $64.79. Shares in the world’s largest snack-food maker fell after the company said profit growth this year will be lower than previously estimated. PepsiCo reported second-quarter earnings of $1.21 a share ahead of the bell this morning, which met average analyst expectations for the quarter. The full-year revision from the company spurred seemingly outright bearish players to its options. Investors appear to be selling calls in the front month, as well as in the September contract, to pocket available premium in the expectation that shares are unlikely to recover in the near term. More than 4,700 now in-the-money calls changed hands at the August $65 strike against paltry previously existing open interest of just 398 contracts. Investors sold the bulk of the options to pocket an average premium of $1.18 a-pop. Call sellers keep the full amount of premium as long as PEP’s shares slip beneath $65.00 by expiration day next month. Bearish sentiment spread to the August $67.5 strike where another 2,000 calls sold for an average premium of $0.38 per contract. Traders also sold the majority of calls exchanged at the September $65 and $67.5 strikes today. PepsiCo put options are on the move, as well. Investors selling some 1,500 of the August $62.5 strike puts at an average premium of $0.30 each appear to expect shares to maintain above that level through August expiration. Implied volatility on PepsiCo is down 6.8% to stand at 13.88% post-earnings.

CAKE - The Cheesecake Factory, Inc. – Options trading patterns on the…
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Contrarian Strategist Eyes Owens-Illinois Call Options

Today’s tickers: OI, CAKE, XLK & HRB

OI - Owens-Illinois, Inc. – The world’s largest maker of glass bottles reduced its second-quarter profit margin forecast citing higher costs and weaker demand in Australia. The market’s reaction to the Ohio-based company’s revised estimates was swift, with shares in Owens-Illinois sliding ahead of the opening bell this morning. Shares are currently down 10.3% at $26.50 just after 11:30am on the East Coast. Despite the sharp pullback in OI’s shares today it seems the glass is still half-full for one optimistic player taking a medium-term bullish stance on the stock. The contrarian trader picked up 2,000 calls at the August $29 strike at a premium of $0.85 per contract. OI’s calls are available at a steep discount today with the August $29 strike calls trading at $0.85 today down from $1.75 apiece on Tuesday. The call buyer makes money if shares in Owens-Illinois surge 12.6% over the current price of $26.50 to surpass the effective breakeven point at $29.85 at expiration. Options implied volatility on the stock shot up 23.7% to arrive at 33.23% by 11:45am.

CAKE - The Cheesecake Factory, Inc. – Shares in the operator of casual full-service restaurants may be headed lower over the next four months according to investors initiating bearish options trades on the stock today. Cheesecake Factory’s shares are currently down 0.80% to stand at $30.54 as of 11:05am in New York. Traders employed debit put spreads in the October contract, buying 1,500 puts at the October $30 strike for an average premium of $2.20 each, and selling the same number of puts at the lower October $25 strike at an average premium of $0.62 a-pop. Bears hungry for a CAKE pullback paid an average net premium of $1.58 for the spread. Investors are poised to profit should…
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Weekend Reading – Reviewing the Reviews

 I am still trying to get more bullish

I was thinking about writing something cute like I resolve to get more bullish but that would be wrong.  I try, in my own humble way, to "get" the market right.  That means I am not bullish or bearish but Truthish (to further botch Stephen Colbert's use of the word) and, as Buddah says: "There are only two mistakes one can make along the road to truth; not going all the way, and not starting."  Confucious reminds us that there are three methods by which we may learn wisdom:  "First, by reflection, which is noblest; Second, by imitation, which is easiest; and third by experience, which is the bitterest."

In that spirit, we will spend the day in reflection so that we are better able to start on that long road to the truth so that we will be better able to imitate the things that will work in the year to come while trying to avoid making mistakes that will give us bitter experiences.  

This post is not about me – We had a fantastic year and I've already given some outlook for 2011 back on the 19th in that weekend's "It's Never too Early to Predict the Future" and our current position is short-term bearish in the Jan-April time-frame, looking for a pullback to at least 1,200 on the S&P and possibly back to 1,150.  

After that, we are expecting a return to steady gains but without the irrational exuberance we're currently experiencing.  So no, I am not bearish – I simply think we've gotten ahead of ourselves.  Since we don't know where the rally train will stop, we have our "Breakout Defense – 5,000% in 5 Trades or Less" from Dec 11th, which were a set of very bullish, highly levered plays where a little bet can pay off a lot if we simply hold our long-established breakout levels.   

How much is "a lot"?  Well my GE trade idea, for example, was to sell the 2013 $12.50 puts for $1.10 (net $1.15 in ordinary margin according to TOS) and to use that money to buy the 2012 $17.50/20 bull call spread for .95, which was a net .15 credit on a $2.50 spread
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Testy Tuesday – Topping or Popping?

 Looks like we picked the wrong week to short FCX! 

Copper hit a new all-time high in Shanghai this morning (as the guy who owns 90% of London's closed for the holiday exchange supplies sold it to himself for more money than he did yesterday) and gold is back at $1,400 in the futures and that should give us a better entry on FCX puts than we expected for round 2 but Paul Krugman has me worried now that maybe commodity prices are just high because the World hasn't got enough of them to go around.  Usually Paul and I agree but i think he may be discounting the effect of a 10% decline in the dollar a little too much – which is understandable as he is still arguing for more stimulus while I'm arguing that the way they are stimulating now is causing this problem and can not and should not be sustained.  

Still, we have to be pragmatic.  That's why, this weekend, I posted our "Secret Santa Inflation Hedges for 2011" as a follow-on to the "Breakout Defense – 5,000% in 5 Trades or Less" ideas of the 11th and, in the week between the two, we had bullish bets on  HMY, XLF, CAKE, TNA, IWM, CCJ, CHK, EXC, TNA, XLF, UNG, GLD, AAPL, GLW, TOT and AXP – which I had mentioned on the 19th in the weekend post "It's Never too Early to Predict the Future."  Just because I think there's going to be a disaster doesn't mean we can't go with the flow while we wait, right?  

We don't have to like the market to buy it above our breakout lines but we do need to keep in mind that this is a very thin rally that is very likely nothing but window dressing aimed at dragging money off the sidelines so the IBanks who have been propping up the markets can, once again, stick the retail shareholders with the bag as they load up on puts (watch the VIX to confirm) and crash the markets once again.  I've seen it happen in 1999, I saw it happen in 2008 and, both times, the rally lasted longer than seemed logical but the smart play was to hit and run – not to leave your money on the table but
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Weekend Reading – It’s Never Too Early to Predict the Future!

 Barron’s already has the 2011 Outlook on the Cover.  

outlook timelin

We were discussing the generally bullish in Member Chat and Barfinger said "So, Phil, what is your response to the bullish preview?"   That was a great question because it made me think.  Does he expect a "rebuttal"?  I can understand that as I’ve been fairly bearish but let’s not confuse caution (I called for a cash out when the Dow hit 11,200 in early November, it peaked at 11,444 on the 5th and closed Friday at 11,491) with bearishness – it’s just that my now 45 days of running around saying "the sky is falling" while it stays in place does make me seem like a perma-bear.  

The "October Overbought Eight" was my first bearish virtual portfolio since April 28th’s "Hedging for Disaster – 5 Plays that Make 500% if the Market Falls" (and it did, and they did).  THAT was a bearish outlook!  We are not that bearish here, otherwise it would have been the easiest thing in the World to re-up those plays for the new year.  We expect a correction, but hopefully not the kind we had between May 4th and July 2nd, where the Dow dropped 1,600 points in just over 2 months.  We are HOPING for a nice 20% pullback off the 15% gain from 9,800 to 11,270 back to the 11,000 line and holding that would make us very bullish going into next year.  

That would be 1,180 on the S&P (the declining 200 dma) and just 5% down from Friday’s close – THAT’s how bearish I am!  Where we are now is simply where the 5% Rule told us we’d be back on May 5th, where the chart pointed out that 1,240 is 20% off the upper, non-spike consolidation at 1,550 that marked the high for the S&P.  20% is the most powerful level in the 5% Rule and that’s why it’s been safer to wait and see how this line resolves than place long-term bets in either direction into the slow and volatile holidays.

Obviously, I am fairly convinced that Global "leaders" are making all sorts of policy mistakes handling the economy and I do believe it will all end in disaster but that does NOT mean I am market bearish.  

Think if it this way:  If you come across a
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Strangle Strategist Sees Range-Bound Shares at The Cheesecake Factory

Today’s tickers: CAKE, LVS, IYR, TEVA, EEM, S, CREE & EXPE

CAKE – The Cheesecake Factory, Inc. – One premium-hungry options strategist sold a strangle on the full-service dining restaurants operator this afternoon in the expectation that its shares are set to trade within a narrow range through October expiration. Cheesecake Factory’s shares fell 1.45% late in the session to trade at $25.38 by 3:35 pm ET. The investor sold 3,000 puts at the October $25 strike for premium of $1.05 apiece and sold 3,000 calls at the October $26 strike at a premium of $1.05 each in order to pocket gross premium of $2.10 per contract. Full retention of the premium received today occurs as long as shares of the underlying stock trade between $25.00 and $26.00 through October expiration. Wayward shifts in the price of CAKE’s shares could give this strangle-player a severe stomachache as losses start to build should shares rally above the upper breakeven price of $28.10, or if shares dip under the lower breakeven point at $22.90, ahead of expiration day in October.

LVS – Las Vegas Sands Corp. – Shares in casino resort operator Las Vegas Sands commenced the session in the red but rallied in afternoon trading to stand 1.05% higher on the day at $31.32 as of 3:45 pm ET. Earlier in the day shares increased as much as 1.5% to secure a new 52-week high of $31.46. One long-term bullish investor hoping to see continued appreciation in the price of the underlying stock established a covered call in the March 2011 contract. The trader sold 10,000 calls at the March 2011 $40 strike for premium of $1.73 per contract. The transaction had a delta of .30 and was tied to the purchase of LVS shares at $31.20 each. Premium received on the sale of the calls effectively reduces the price paid by the investor to get long the stock. The bullish player is poised to accumulate maximum potential gains of 35.7% on the run up in LVS shares from an effective purchase price of $29.47 to $40.00 if the calls land in-the-money at expiration and the underlying position is called away from the trader at that time.

IYR – iShares Dow Jones U.S. Real Estate Index ETF – The construction of a debit put spread on the IYR, an exchange-traded fund that corresponds to the Dow Jones U.S. Real Estate Index…
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Massive Ratio Call Spread Established on Citigroup, Inc.

Today’s tickers: C, NOK, XLF, ETFC, TXT, GE, JPM, JCG, AMR, PRU & CAKE

C – Citigroup, Inc. – A large-volume ratio call spread enacted on Citigroup during the first half of the trading session suggests one big player is positioning for continued share price appreciation through July expiration. Citigroup’s shares gained as much as 6.6% earlier in the session to reach an intraday high of $4.03, but are currently up a more modest 2.65% on the day at $3.88 as of 3:55 pm (ET). The bullish investor paid a net premium of $0.19 per contract to purchase roughly 66,000 calls at the July $4.0 strike, and sell about 132,000 calls at the higher July $5.0 strike price. The spread positions the trader to make money above the breakeven price of $4.19 through July expiration. Maximum potential profits of $0.81 per contract pad the investor’s wallet if Citi’s shares jump 28.9% over the current price of $3.88 to settle at $5.00 at expiration.

NOK – Nokia Corp. – Options traders populating Nokia Corp. today sold in- and out-of-the-money calls on the world’s largest maker of mobile phones with shares of the underlying stock trading 2.35% lower to $9.99 with 40 minutes remaining ahead of the closing bell. Finland-based Nokia retained its ranking as one of the two greenest major electronics makers at Greenpeace International along with Sony Ericsson Mobile Communications AB. Call sellers roamed across several expiries on the mobile phone maker, spreading pessimistic sentiment along the way. Near-term bears doubting Nokia’s shares will rebound any time soon shed 6,700 calls at the June $10 strike to take in an average premium of $0.50 per contract. Approximately 8,300 calls were sold at the July $10 strike price for an average premium of $0.70 apiece. Investors selling the contracts keep the premium received as long as Nokia’s shares trade below $10.00 through expiration in June/July. Uber-pessimistic traders shed 3,700 in-the-money call options at the October $9.0 strike to take in an average premium of $1.67 per contract. Nokia’s shares must fall another 9.90% from the current price of $9.99 to breach the $9.00-level. In-the-money call sellers keep the premium if Nokia’s share price does not exceed $9.00 at expiration. Finally, bearish investors sold 5,600 calls at the October $10 strike for an average premium of $1.10 each, 4,800 calls at the October $11 strike for an average premium of $0.64 a-pop,…
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Phil's Favorites

Cannabis quality involves careful science and carefree highs

 

Cannabis quality involves careful science and carefree highs

Cannabis producers must ensure the quality of their products is high, but not too “high.” Dimitri Bang/Unsplash

Courtesy of Michael J. Armstrong, Brock University

Canada’s legal cannabis industry continues to make progress. Product shortages are decreasing. Store numbers are increasing. And ...



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Zero Hedge

Gold Spikes To 6Y Highs As Dollar, Bond Yields Plunge

Courtesy of ZeroHedge. View original post here.

The 10Y US Treasury yield is now down 11bps from the FOMC Statement, plunging back below 2.00% for the first time since November 2016, erasing almost the entire move since President Trump was elected...

Citigroup sees 10-year Treasury yields falling to about 1.65% by year’s end as the Federal Reserve cuts intere...



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Kimble Charting Solutions

Interest Rates Bottoming On Fed Decision Day?

Courtesy of Chris Kimble.

This afternoon the Fed will announce if they are going to lower interest rates. Does the bond market already have a rate decrease priced into the market? Possible!

This chart looks at the yield on the 10-year note over the past 20-years. Without a doubt, the long-term trend of lower highs remains in play.

Rates have declined over 35% since hitting 20-year falling resistance, that came into play in October of 2018.

The decline has rates testing rising channel support and the 2017 lows this week at (1). While dual support is being tested, weekly momentum is hitting the lowest ...



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Insider Scoop

Benzinga's Top Upgrades, Downgrades For June 19, 2019

Courtesy of Benzinga.

Top Upgrades
  • SunTrust Robinson Humphrey upgraded Tripadvisor Inc (NASDAQ: TRIP) from Hold to Buy. TripAdvisor shares rose 3.2% to $47.80 in pre-market trading.
  • Wedbush upgraded Six Flags Entertainment Corp (NYSE: SIX) from Neutral to Outperform. Six Flags shares rose 2.5% to $52.90 in pre-market trading.
  • Analysts at Goldman Sachs upgraded Lamb Weston Holdings Inc (NYSE: LW) from Neutral to Buy. Lamb Weston rose 3.5% to $61.03 in pre-market trading.
  • ...


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Biotech

Consumer genetic testing customers stretch their DNA data further with third-party interpretation websites

Reminder: Pharmboy is available to chat with Members, comments are found below each post.

 

Consumer genetic testing customers stretch their DNA data further with third-party interpretation websites

If you’ve got the raw data, why not mine it for more info? Sergey Nivens/Shutterstock.com

Courtesy of Sarah Catherine Nelson, University of Washington

Back in 2016, Helen (a pseudonym) took three different direct-to-consumer (DTC) genetic tests: AncestryDNA, 23andMe and FamilyTreeDNA. She saw genetic testing as a way...



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Chart School

Silver Review

Courtesy of Read the Ticker.

The folks in the federal reserve will debase the US dollar currency to an extreme degree silver will finally lift off the floor.. 

Note: Readers should re watch the silver back screen news video, here.

The following video looks at price action and Wyckoff logic.

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Chart in video

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If gold moves, silver wi...

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Digital Currencies

Cryptos Are Crashing As Asia Opens, Bitcoin Back Below $8k

Courtesy of ZeroHedge. View original post here.

Having survived the day's bloodbath in US tech stocks, cryptos are crashing in the early Asian session, apparently playing catch-down to the day's de-risking.

While no catalyst is immediately evident, there are some reports noting 13 large global banks are preparing to launch digital versions of major global currencies next year, though we suspect this drop was more algorithmic that fundamental-driven.

...



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ValueWalk

More Examples Of "Typical Tesla "wise-guy scamminess"

By Jacob Wolinsky. Originally published at ValueWalk.

Stanphyl Capital’s letter to investors for the month of March 2019.

rawpixel / Pixabay

Friends and Fellow Investors:

For March 2019 the fund was up approximately 5.5% net of all fees and expenses. By way of comparison, the S&P 500 was up approximately 1.9% while the Russell 2000 was down approximately 2.1%. Year-to-date 2019 the fund is up approximately 12.8% while the S&P 500 is up approximately 13.6% and the ...



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Members' Corner

Despacito - How to Make Money the Old-Fashioned Way - SLOWLY!

Are you ready to retire?  

For most people, the purpose of investing is to build up enough wealth to allow you to retire.  In general, that's usually enough money to reliably generate a year's worth of your average income, each year into your retirement so that that, plus you Social Security, should be enough to pay your bills without having to draw down on your principle.

Unfortunately, as the last decade has shown us, we can't count on bonds to pay us more than 3% and the average return from the stock market over the past 20 years has been erratic - to say the least - with 4 negative years (2000, 2001, 2002 and 2008) and 14 positives, though mostly in the 10% range on the positives.  A string of losses like we had from 2000-02 could easily wipe out a decades worth of gains.

Still, the stock market has been better over the last 10 (7%) an...



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Mapping The Market

It's Not Capitalism, it's Crony Capitalism

A good start from :

It's Not Capitalism, it's Crony Capitalism

Excerpt:

The threat to America is this: we have abandoned our core philosophy. Our first principle of this nation as a meritocracy, a free-market economy, where competition drives economic decision-making. In its place, we have allowed a malignancy to fester, a virulent pus-filled bastardized form of economics so corrosive in nature, so dangerously pestilent, that it presents an extinction-level threat to America – both the actual nation and the “idea” of America.

This all-encompassing mutant corruption saps men’s souls, crushes opportunities, and destroys economic mobility. Its a Smash & Grab system of ill-gotten re...



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OpTrader

Swing trading portfolio - week of September 11th, 2017

Reminder: OpTrader is available to chat with Members, comments are found below each post.

 

This post is for all our live virtual trade ideas and daily comments. Please click on "comments" below to follow our live discussion. All of our current  trades are listed in the spreadsheet below, with entry price (1/2 in and All in), and exit prices (1/3 out, 2/3 out, and All out).

We also indicate our stop, which is most of the time the "5 day moving average". All trades, unless indicated, are front-month ATM options. 

Please feel free to participate in the discussion and ask any questions you might have about this virtual portfolio, by clicking on the "comments" link right below.

To learn more about the swing trading virtual portfolio (strategy, performance, FAQ, etc.), please click here ...



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Promotions

Free eBook - "My Top Strategies for 2017"

 

 

Here's a free ebook for you to check out! 

Phil has a chapter in a newly-released eBook that we think you’ll enjoy.

In My Top Strategies for 2017, Phil's chapter is Secret Santa’s Inflation Hedges for 2017.

This chapter isn’t about risk or leverage. Phil present a few smart, practical ideas you can use as a hedge against inflation as well as hedging strategies designed to assist you in staying ahead of the markets.

Some other great content in this free eBook includes:

 

·       How 2017 Will Affect Oil, the US Dollar and the European Union

...

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About Phil:

Philip R. Davis is a founder Phil's Stock World, a stock and options trading site that teaches the art of options trading to newcomers and devises advanced strategies for expert traders...

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Ilene is editor and affiliate program coordinator for PSW. She manages the site market shadows, archives, more. Contact Ilene to learn about our affiliate and content sharing programs.

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