Here's What Bob Peck Is Expecting Out Of Twitter…

Courtesy of Benzinga.

• The share price of Twitter Inc (NYSE: TWTR) has risen 19.73 percent over the last month, hitting a high of $31.26 on October 19.
• SunTrust Robinson Humphrey’s Robert S. Peck has maintained a Buy rating and price target of $38 on the company.
• Peck believes that there are positives in the form of the management team being in place and executing, stabilization in MAUs and a series of ongoing catalysts and positive news from Twitter.

Analyst Bob Peck explained that although the company had “near-term challenges, we think estimates are reasonable and user metrics have at least stabilized and can grow following catalysts.”

Related Link: This Morgan Stanley Downgrade Had Twitter Shares Falling

For the management team, Jack Dorsey was named the permanent CEO, while Adam Bain was promoted to COO. Anthony Noto continues as the CFO, while Omid Kordestani has been named Chairman, which Peck believes is “a great addition.”

Dorsey has announced that he intends to give a third of his equity holdings to the employees, which Peck views as “a strong commitment to the long term vision and to the team he has put in place.”

Twitter is expected to report MAU net adds of over three million for Q3, as compared to two million in Q2. “While some investors have raised questions about any potential of Instragram's growth on Twitter’s,” the SunTrust report stated that the JNFE Consulting report “doesn't expect any near term impact to Twitter MAU's, expecting several million net adds this quarter.”

In addition, Twitter has launched or is about to launch new monetization initiatives, such as the Doubleclick integration, eCommerce Buy Button, video ads, Twitter Audience Platform, better targeting and search & Carousel ad units.

Moreover, the newly launched Moments platform began advertising on October 25.

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