Google Swings for the Fences and Tries to Knock Apple, Microsoft, IPhones and Office Apps Out of the Park!!!
by ilene - July 9th, 2010 5:00 pm
Google Swings for the Fences and Tries to Knock Apple, Microsoft, IPhones and Office Apps Out of the Park!!!
Courtesy of Reggie Middleton
This is an excerpt from part two of a multi-part series on the companies vying for dominance during the 3rd major paradigm shift in personal and enterprise technology over the last 30 years. This one will be a biggie (not smalls) and promises to create an investment behemoth out of the winner and relegate the losers to relatively niche markets. This is saying a lot considering the size of the companies participating in the battle for the pole position. I created this series to provide a truly objective, truly informed, and truly analytical (from an empirical perspective) knowledge source on this very important intersection in personal computing and distributed media. This series will end with a full BoomBustBlog style forensic report on the company we feel has the most to gain from these wars from an investor’s perspective.Those who are not familiar with my hard-edged, yet objective analytical work should reference past performance and media appearances for a quick background.
It is imperative that readers first review “There Is Another Paradigm Shift Coming in Technology and Media: Apple, Microsoft and Google Know its Winner Takes All” before moving on so as to get a thorough background as to what is at stake, who the players are, and what mobile technologies are being released into the consumer and enterprise realm. This is a lengthy, meaty, objective and information packed post that was initially intended to go out to subscribers only (click here to subscribe to our research services). I welcome you to compare it to the research you find available from technology, financial and strategic advisory firms, including and particularly Goldman Sachs (click here to see what I mean) and let me know whose analysis is more accurate, in depth and thorough (not to mention less expensive).
Google is Giant, Online Ad Agency Cum Enterprise Software Developer and consumer electronics and media giant! WTF! That’s right…
At the end of 2009, Google earned $22.9 billion or 96.8% of its total revenues through advertising, out of which $15.7 billion was related to its own websites, with the remaining $7.2 billion related to other network websites.
Licensing and other revenues accounted for only 3.2% (or…