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Starbucks has lost $11 billion market value, and not because of boycotts

Starbucks has lost $11 billion market value, and not because of boycotts

Starbucks’s messy December, explained.

 

Starbucks’s value is down billions of dollars. People online are calling for a boycott of Starbucks. The extent to which these two things are related, if they are at all, is not clear.

One thing is true here: The Seattle-based coffee company is not having a bang-up time heading into the end of the year. Its share price has seen a sharp decline since mid-November, falling by about 9 percent, meaning a decline of some $11 billion in its market cap.

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