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40% of Online Shoppers Base Their Purchases On Social Media Recommendations. Here’s How to Make Influencer Marketing Work for Your Business.

Ninety-three percent of marketers use influencer marketing within their overall marketing strategy. Here’s how to use it effectively in your next campaign. Scroll through Instagram or TikTok today, and there’s a good chance you’ll see an influencer promoting a brand. And if you don’t recognize the …

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